Partnership
Meet Tanzania’s next generation of customers where they are.
2,500 participants. 15+ institutions. Five campus weeks. Saturday training runs.
Own twelve weeks of student engagement.
A market you cannot buy
2,500 students from fifteen or more institutions, in one place, on one day.
Twelve weeks, not one day
Campus weeks, Saturday runs and broadcast, from announcement to finish line.
Associate with something useful
Financial education students actually need, not a logo on a banner.
Packages
Title Partner
One availableTZS 50,000,000
- Event naming rights across all assets
- Primary logo on every race bib
- Branding at start, finish and Finish Village
- Headline billing in media partner broadcast
- Naming of the main award
- Full anonymised participant insight report
- Right of first refusal for 2027
Category Partner
Three, one per categoryTZS 20,000,000
- Category exclusivity
- Branding on bibs, kits, route and Finish Village
- Named sponsorship of a distance, the Saturday series or the campus weeks
- Activation space in the Finish Village
- Participant insight report
Supporting Partner
Six availableTZS 8,000,000
- Logo on race kits
- Route branding
- Finish Village presence
- Digital and social inclusion
- Activation space
Campus Block Partner
OpenFrom TZS 5,000,000
- Covers entry for a named block of students
- Branded recognition on every sponsored entry
- Activation rights
- Direct engagement with the students sponsored
- Scales to any budget
Expo and Activation Booth
Twenty availableTZS 1,500,000
- Trading and sampling position in the Finish Village
- Presence at the Saturday training runs
- Service activations permitted
- Organisation name displayed
Media partner
Clouds Media Group
Broadcast airtime and editorial integration across XXL on radio and The Spark on television, with digital amplification and on-ground presence on race day, carrying the event from announcement through to results.